Web Recherche

Break into new markets: what a web search can offer companies

Web search is still quite a young business model, but more and more companies are discovering the opportunities it offers: a web search identifies trends and fashions in business, as well as sales strategies for sales planning.  A properly done web search will reveal which target groups react to which products, how markets change and where their chances lie to expand into new markets. The internet also offers a broad range of knowledge resources in fields such as history, politics, medicine, law, literature and finances, which only need to be dug up.  How? A professional web search can find this material, and then consolidate and condense the information into a format that can be used by companies.

A web search brings information to light and provides important addresses

A web search is usually very time-consuming – but the effort is worth it if you search for the right things. A targeted search will give you information on topics that are important to companies, such as:

  • The market situation/list of competitors Perhaps you are still at the start of your business model and would like to get a feel for the market and develop your own special market niche? Professional web searches can give you an insight into the competition, the terms of delivery and the portfolio of your potential competitors.
  • Valuable information on prices and products: Do you want to take further advantage of the existing market potential, introduce new products or even invest in new markets? In any case, a careful market analysis which notes prices and possible products should be the first step: web searches make the market more transparent.
  • Summaries, reports and analyses, topics and technical data: Any information on the market environment which has been quickly and professionally prepared will make the decision making process easier.
  • Contact details of potential clients, investors and partners: Don’t leave anything to chance. Hand over your criteria and leave it to the professionals. You should know who you are doing business with.

The experience of the researcher plays a large role in the quality of results in a web search, by the way.  It makes sense to rely on research professionals who can methodically take on a web search. Many companies are now starting to use business process outsourcing for tasks in this area. The big advantage: external employees complete the web search with experience and motivation. As client you can use the researchers exactly for what they are best suited to, and can stay flexible with temporary employees for individual projects.

Web search: companies benefit from the advantages of outsourcing

  • You stay flexible: you flexibly use specialised service providers for each project, and you specify the range of the research and how many employees should be used.
  • You save time: you avoid downtime, long employee training periods and extra charges for overtime or weekend working.
  • You save costs: thanks to the difference in salary levels between India and Germany, you can hire qualified services at especially low rates. Many companies who rely on outsourcing are taking advantage of globalisation.
  • Full flexibility for large projects: you can have entire teams for extensive projects. A web search can be carried out in a three-shift operation if needed, and even seven days a week.
  • Efficiency and knowledge: what do you need? An all-rounder or a specialist? Employees from Indian outsourcing providers in the field of web research are highly skilled and experienced with internet searches. They all have a degree – some even in computer science!
  • You won’t take on any risk: the contract partner is not the Indian service provider, but a company based in Europe – such as outsourcing4work. The company has a European project manager who will look after the cooperation with the Indian partner company. They are available during European business hours and are subject to European law.  For companies who are interested in outsourcing basic office tasks such as a web search, cooperating with outsourcing4work is the perfect solution to buy services without risk.