IT Tags | Outsourcing4work

Posts

Digital Marketing: 8 Trends For 2022

,
Digital Marketing Trends

As we all know, developments in digital marketing keep on evolving. A number of trends are already emerging that will shape digital marketing in 2022. This makes it even more important for your company to stay ahead of your competition. We’ll give you an in-depth understanding of 8 digital marketing trends and show you the next steps for your business.

Initial Consulting

 

8 Digital Marketing Trends in 2022

 

When preparing your annual marketing plan, be sure to include the trends for 2022. You will gain a huge competitive advantage over your competitors if you start implementing new types of marketing activities early.

 

1. Artificial intelligence

In the field of digital dialogue marketing, artificial intelligence enables you to optimize your measures. Automations make the precise analysis of search patterns and customer information possible. Artificial intelligence draws connections between data sets that would be too complex or time-consuming to be performed by humans. Artificial intelligence is already being applied in the following areas:

 

  • Personalized email marketing
  • Keyword generation for content creation
  • E-commerce transactions
  • Product recommendations based on collected data

 

2. Micro-influencer marketing

While traditional influencer marketing now dominates many social networks, micro-influencers offer entrepreneurs a lot of potential that you should definitely employ within your business in 2022. Micro-influencers differ from macro-influencers by having a smaller number of followers. The main characteristic of such social media profiles is the high interaction and engagement rate. Often, micro-influencers serve a precise niche, which makes them particularly attractive for cooperation with suitable companies.

 

3. Interactive & agile marketing

To enable companies to respond more quickly to changes in marketing communication, agile methods are increasingly used in the marketing mix. Interactive elements on corporate websites or social media channels will gain even more importance in the coming year. Involving users and sharing information with them, strengthens the connection to your brand and your products. The following elements can be used in interactive marketing:

 

  • Reviews
  • Questionnaires
  • Games
  • Quizzes
  • Interactive videos
  • Surveys
  • Contests

 

4. Lives & stories

Lives have become one of the most popular online content formats in the past year. This trend will continue into 2022 and will gain more popularity. Give your followers behind-the-scene insights into your business through live streams. On both Instagram and Facebook, users are increasingly engaging with short-lived content, like Stories. The exclusive availability of these photos or videos makes them particularly attractive to your followers.

 

5. Voice & visual search

Search engines are also expanding their service to include voice and visual search in 2022. In the future, customers will be able to get information about a specific product using image uploads. As a business owner, make sure your products are compatible with this search service. Voice search is growing in popularity. Marketers should optimize their product pages to accommodate the increasing number of users.

 

6. Content marketing & storytelling

Content marketing has become an integral part of social networking and digital marketing. Creating content that adds value for your user generates many visits to all of your digital channels. Make sure it is simple and clear, making it easy for your potential customers to find their way through the wealth of information on the Internet. The combination of quality content marketing and unique storytelling will help your company make the customer journey exciting.

 

7. Shorter video content.

Videos continue to be very popular in social media marketing. Instead of long videos, the trend is shifting toward shorter content that users will watch to the end. By 2025, Google expects video content to increase to 80% of all internet traffic. As online video footage will continue to increase, online marketers will have to prepare appropriate strategies to incorporate these into the marketing mix.

 

8. Data protection & data security

A new dawn awaits humanity, as data protection is becoming a relevant topic for every company. With the introduction of GDPR into the world of commerce, relevant hurdles of data collection may impact your organisation. The protection of personal data is becoming increasingly important in 2022. Google has announced the removal of tracking cookies by the end of 2023. Transparent communication and good preparation make it easier for marketers to cope with these new challenges.

 

The next steps for your company in digital marketing

The trends represented here are an optimal starting point for developing your marketing strategy for 2022. To adapt to the new changes in digital marketing, you should ensure the availability of sufficient resources in social media marketing. Optimize your content thereby engaging more intensively with your potential customers through personalized and interactive content. Ensure that your company has employees with relevant expertise in online and content marketing.

 

How Outsourcing4work can help you with your digital marketing

As your digital marketing partner, Outsourcing4work can help you manage your social media and search engine advertising, by assisting you with relevant marketing experts. While you take care of your essentials in your business, we support you with a cost-effective and flexible digital marketing staffing solution.

Get to know the possibilities of our service and arrange a free introductory meeting.

Initial Consulting
/0 Comments/by

These are the best programming languages for 2021

,
outsourcing-dienstleister

What are the most popular programming languages for 2021?

What are the most popular programming languages and which ones should you know now? Whether it’s app applications for mobile devices like smartphones and tablets, web development, dynamic websites or programming a backend system, you need the right programming language for everything. In the following article, you will learn which of them will be important in 2021.

Free initial consultation

What makes a programming language? 

You need programming languages to control the performance of a computer, smartphone, tablet or machine. There are now numerous programming languages, each of which has its own special features and advantages and disadvantages. These languages can be divided into types, each of which supports specific programming styles.

Every year more programming languages are added, but only some of them make it to general popularity. The most popular programming languages currently include C and C++, Java, Python, C#, Visual Basic, JavaScript, PHP, R, TypeScript, Go, and Kotlin.

Which programming language is the best?

The best programming language for your project depends on the type of app, software, and general programming. Below, you’ll learn which languages are among the most popular, what makes them tick, and what advantages and disadvantages they bring to the table.

  • C and C++
    For the field of system and application programming, C and C++ are among the best programming languages. C++ is an extension that builds on the C language. Both are mainly used for programming various elements for computer games, app applications and operating systems. The advantage here is that they are suitable for complex, hardware-related applications and there are already many examples and templates that programmers can use. The disadvantage is that a developer must already have the necessary experience to use the programming language appropriately.
  • Java
    Java has a certain similarity to C and C++. Especially extensive web applications in the backend area use Java because it increases the functionality of websites and apps. For this purpose, the “Java Virtual Machine” is used, which is a kind of emulator of an independent computer. This allows files to be saved and modified. This interpreter helps to be able to use Java on any computer. Another advantage is the good object orientation that the language offers. As a disadvantage, it should be mentioned that Java can have security gaps and the programming language is not well suited for Apple smartphones.
  • Visual Basic
    Microsoft developed Visual Basic as early as 1991. This language uses a visual development environment and facilitates the development of Windows applications in particular. It is particularly powerful, easy to read and the source code is particularly comprehensible. Thus, the relevant advantage is that Visual Basic can be used quickly for small applications. The disadvantage, on the other hand, is that the language is not suitable for complex applications.
  • Python
    The Python programming language is particularly object-oriented and can be used in a variety of ways. The simple syntax is particularly suitable for new programmers who have little experience. Above all, the language is used for web applications and user interfaces. You can find Python in Rasperry Pi and in some scientific libraries. Another advantage is that the programming language requires fewer codes. On the other hand, the slow execution and that the language is not equally suitable for all applications is considered a disadvantage. In addition, programming errors can be found only with difficulty.
  • C#
    C# is also an object-oriented programming language from Microsoft, which is why it is usually used as Visual C# with the .NET Framework. The language is very similar to Java and is particularly suitable for programming games for computers or the Xbox. C# is therefore ideal for programming complex app applications and has a high compatibility with Windows. The disadvantage is that the programming language is not well suited for other platforms and that licensed products from Windows are required to use the language.
  • PHP
    For websites and intranet pages, the PHP programming language is very advantageous. It is suitable for backend control and can determine, for example, which elements are visible. PHP is mostly combined with CSS, JavaScript and HTML is an open source and is supported by the most common server types. One argument against using this programming language is that PHP can increase the server load and thus possibly reduce the loading speed of a website.
  • JavaScript
    JavaScript is a particularly dynamic scripting language used by many websites. It is applied for displaying pop-ups, advertising banners or plausibility checks for data entries. The language is easy to learn but is not well suited for complex applications.
  • TypeScript
    TypeScript is a complement to JavaScript. Once the program runs in the browser, the utility translates the TypeScript code into JavaScript. The programming language was developed by Microsoft and is still being worked on and improved.
  • R
    The R language is considered statistical software and is object-oriented as well as interactive. It is used to program statistical analyses, graphics and simulations. R is free of charge and offers a good performance for it. For beginners, however, the programming language is relatively difficult to learn.
  • Go
    Go tries to optimize simplicity, conciseness, readability, concurrent operations and performance. This is to create a simple program code that can be used efficiently. However, a disadvantage is that the programming language cannot provide many of the features of Java.
  • Kotlin
    Kotlin is highly compatible and was developed by the company JetBrains. The programming language can be combined with Java and offers the same performance with less code. Thus, it is a good complement for programming app applications.

Finding the right programmers

If you have already decided on a programming language for your IT project, all you need is the right programmer or software engineer who will then implement your ideas quickly and easily.

Outsourcing4work is your experienced partner, consultant and mediator of IT professionals. The software engineers we place are specialists in a wide range of programming languages. Benefit from our cost-efficient staffing solutions and realize your IT project with the help of our experienced German IT coordinators and competent software developers from India.

Free initial consultation

 

/0 Comments/by

Promoting mental health in the home office 

, ,
Mental Health in home office is a relevant aspect

Mental health in the home office

The home office is revolutionizing work and life, and mental health is an important aspect that employers and employees should keep in mind. Employees can no longer work together in an office and work may take place exclusively in a home office. How does this affect mental health and what factors should you consider in terms of mental stress in remote work?

How does digital working affect health?

Digital working offers many benefits for companies, such as accelerating business processes and becoming more competitive. For employees, working in a home office means, above all, a better work-life balance.

To guarantee these improvements for both entrepreneurs and teammates, you should pay attention to mental health. After all, digitalization brings some changes for employees as well as challenges in their daily work routine. As an employer of a successful remote company, it is important to be aware of these and offer support in everyday work.

 

The following aspects should be considered concerning mental health:

  • The appropriate work location for the home office.
  • The organization of the workload and multitasking.
  • The constant flow of information.
  • The coordination of virtual collaboration.
  • The limited personal contact.
  • The accelerated work processes.
  • The constant availability independent of time and place.
  • Performing sedentary work.

 

How do you stay mentally healthy in the home office?

A fundamental feel-good factor is a right workstation. An ergonomically equipped workspace, for example, can contribute to this. Sufficient light and a quiet workplace where the employee can concentrate are other important factors. To maintain mental health, the employee should have good organization and structure. This starts in their personal life. Endurance sports, fitness, or other athletic activities have been shown to support mental well-being.

 

In a report on physical activity and health, the RKI writes the following: “Physical activity has a beneficial effect on emotional and mental health in both mentally ill and healthy individuals”. With this in mind, workers should be encouraged to take time for themselves every day and incorporate physical activity into their daily routine.

 

Organization and work effort play just as important a role for employers. Make sure workers can complete their tasks in a timeframe that is convenient for them and avoid overtime. A work laptop and cellphone can help employees break from work after hours and better separate their personal and work lives. This way, you can focus the flow of information within work time and there will be no overwhelm due to constant accessibility.

 

Allow employees to maintain contact with each other virtually as well. To do this, you can set up virtual team meetings and internal employee chat rooms for exchanges. Promote positive interaction with each other, use smileys when chatting to express positive feelings, and make regular feedback appointments to encourage and support employees in their work.

 

Workplace relaxation tips

Regular physical relaxation and shutting off your mind will help you become more balanced. If you work in a home office, you should pay special attention to your own needs. To that end, here are some tips that will help you relax.

 

Breathing exercises  

Breathing is an important part of dealing with stress. If you pause and take a few deep breaths in and out, you will notice how your body relaxes and your thoughts sort themselves out. Such breathing pauses can be deliberately scheduled several times throughout the day via smartphone reminders.

 

Deal openly with fears  

Anxiety is also an important factor in professional life that has a significant impact on mental health. If you dare to name this fear openly, you will automatically learn to deal with it better. In anxiety-ridden situations, controlled breathing in and out can also be very helpful.

 

Pay attention to exercise and nutrition  

A balanced lifestyle helps to be successful in professional life as well. Nothing is worse than overexerting yourself. By getting the necessary exercise and eating a healthy diet, you strengthen your body and therefore your mind.

 

Harnessing the power of plants  

Even the most relaxed employee can get into a stressful situation where no breathing exercises or other relaxation techniques will help. Instead of turning to sleep pills or other medications, you can harness the power of plants. Valerian, Johannis herbs, hops, lemon balm, passionflower herb, lavender, and roseroot have been used for centuries to treat stress symptoms.

 

Outsourcing4work- An experienced home office partner at your side  

Working in a home office brings various challenges for employers and employees and mental health plays a relevant role. Outsourcing4work has been successfully working Remote Guruly for many years. With our experience and a well-established digital infra- and communication structure, we support our customers as a partner for IT and BPO services, as a mediator of IT professionals and consultant in matters of remote teams.

Would you like to learn more? Then book an appointment for a free initial consultation with our experts.

/0 Comments/by

Current Challenges in software Development

Aktuelle-Herausforderungen-

 

Software development 2021: These trends move the industry

The Corona Crisis turned the world upside down. Entire teams moved to home offices, collaborative tools are becoming more popular, and online commerce is more in demand than ever. In short, digitization is on the rise. But all these achievements also bring new challenges.

To stay innovative and keep up, companies need one thing above all: experienced and qualified IT specialists. However, the necessary expertise is not always available in companies. With know-how, expert knowledge and agile methods, the right specialists help to master the challenges of the software industry and establish new technologies in companies. 

Software development on the rise: These are the top trends in the industry for 2021

Cloud solutions

In 2021, software will continue to migrate to the cloud and platform solutions will gain in importance. There is still room for improvement here, especially in industry, for example in the area of industrial production or supply chain management. In the near future, several companies from the same market segment will probably share platforms in order to increase their effectiveness. For software development, this means that individual solutions are losing their appeal, while agile communities around IT and software are playing an increasingly important role. Cloud solutions offer many advantages: scalability, flexibility and cost-efficiency are just a few of them.

Data security

When many people access different data and documents from different locations, data security naturally becomes more important. Software programmers and IT specialists must therefore address the question of how they can effectively protect systems from unauthorized access. At the same time, if companies are overly cautious, they run the risk of slowing down technological progress.

E-Commerce

It’s no secret that online shopping is becoming increasingly popular. But the Corona crisis created a sharp rise here too. In Germany, online retail grew by 15 percent in 2020. Online stores are mushrooming, new digital sales markets and sales channels are urgently sought, and the market for e-commerce software is growing. New technologies such as virtual and augmented reality, in-store navigation and the use of voice assistants are expected to further improve the shopping experience. A stop in the growth of the online retail sector is not in sight in 2021 either: the global market for e-commerce software is estimated to grow by 16.3 percent per year until 2027.

AI and hyperautomation

Companies across all industries are striving for efficiency and cost savings. Automation and the use of artificial intelligence in software development will therefore continue to gain momentum in 2021 and drive faster work processes. Thanks to Robotic Process Automation, to give an example, it may already be possible to automate simple manual workflows based on algorithms. But the aim is to go even further: Hyperautomation refers to the plan to automate all conceivable work processes in the company through the use of machine learning and AI.

Programming language Rust

One of the most popular programming languages at the moment is Rust. The internet platform Stack Overflow also named it the most popular programming language for the fifth year in a row. Rust is mainly used for Big Data and Machine Learning and thus often replaces Python. This is because Rust can score with some performance advantages here.

5G and Internet of Things

Thanks to the 5G mobile communications standard, the Internet of Things (IoT) will become the norm in 2021. Even if it will still take a while before 5G becomes widespread, networked companies already have a clear advantage. Connected technologies and faster transmission speeds are enabling completely new applications that are revolutionizing logistics. Real-time control of the supply chain is the hallmark of Industry 4.0. 

Sustainability in IT

Sustainability has already been one of the top topics across all industries in recent years. In 2021, this topic will also experience its breakthrough in the IT industry. Two approaches are currently occupying IT experts and executives:

  1. How can green IT be implemented? For example, how can information technology be made more durable and more resource-efficient?
  1. How can software solutions help drive sustainability in other areas of the company?

Intelligent IT solutions could, for example, help to make supply chains more efficient and reduce the amount of materials used in production or transport. Companies could also reduce their CO2 emissions and significantly improve their ecological footprint as a result.

Ready for the future of the IT industry?

To stay on top of all these innovations, you need the know-how of experienced specialists. We at Outsourcing4work are your partner for experienced IT professionals! Within two to four weeks we will provide you with precisely fitting, qualified candidates with whom your company can master the challenges of the software industry.
 

Contact us now and arrange a non-binding consultation! 

 

/0 Comments/by

Remote work for more diversity in the job market

Remote work for more diversity in the job market

Find out here how remote work offers people with disabilities new opportunities in the job market. 

Work where and when you like. Live independently and still stay in contact with colleagues. Under the motto ‘Outsourcing4work – remote solutions’, we enable our employees to work remotely at any time and place. This model is also a new opportunity for people with disabilities to participate in the labor market. 

In the Work 4.0 trend – the term ‘New Work’ is on everyone’s lips 

Many skilled workers dream of more work-life balance, time and location-independent jobs, a self-determined way of working, and flat hierarchies. Thanks to digitization, we are one step closer to this dream. Virtual infrastructure and communication tools enable many jobs to work from anywhere in the world. 

The term work 4.0 describes changes in society and at work towards a networked, flexible, and digital job market. At Outsourcing4work, we have already been able to successfully implement a perspective that is still in the stars for many companies: Outsourcing4work became a Remote Guru company ten years ago. 

Home office: inclusion thanks to remote working 

That means maximum work-life balance for some is a new chance to participate for others. People with a disability or a chronic illness have a hard time in the conventional labor market. A full-time job in the company is usually equivalent to an 8-hour assignment in a certain location. This is often not possible with severe physical limitations. 

A remote job offers significantly more flexibility, the opportunity to work in your own four walls, and can therefore mean more equal opportunities on the job market for people with illnesses or disabilities. 

Get started digitally despite severe restrictions 

Why we know exactly what we are talking about: 

Our founder and CEO K. Nadeem Arif himself suffered a severe blow in 2007. He became terminally ill and has spent most of the time in bed since then. From there he restructured his IT and personnel services company from scratch and transformed our company into a pioneer for remote work. Today we employ more than 100 specialists from 17 countries around the world. 

Would you like to find out more about the opportunities digitalization offers for people with disabilities? 

In our webinar, we show how remote work works and what advantages it offers people with a handicap. 

Register for the webinar now! 

/0 Comments/by

The Future of Remote Work – Should Work Flexibility be Nice to Have or an Absolute Necessity?

Future of Remote Working - Outsourcing4work

Before the pandemic, businesses believed the only valuable work that takes place is in the office. Flexible jobs and working hours were a myth until 2020 when COVID-19 happened.  

From small businesses to corporate giants, everyone was forced to introduce ‘work from home.’ The world turned into a giant remote work experiment, but is this trend the future? Is introducing flexible working hours the genuine answer to improving employee productivity and improving mental health?  

How the Impact of Remote Jobs Is Shaping its Future  

Let us look at the statistics. According to a recent survey conducted by the PwC, about 69% of Financial Services companies expect to have approximately 60% of their workforce working from home once a week after COVID. Before the pandemic, this percentage was just 29%.  

The percentage of employees claiming that work flexibility has affected their lives positively has increased since most of the companies switched to remote working. According to a survey conducted by Grossman Group, about 48% of U.S employees currently working from home say that the shift has positively changed their views about their companies, and they would like to continue working remotely even after the pandemic.  

The following are a few takeaways of what the future of flexible jobs would look like.  

1. Increased Productivity

There is no doubt that flexible working hours is a blessing. You are not under the pressure of working at set hours, and can instead work at the time of day you feel most productive. According to Chief People Officer, Peter May at Baker McKenzie law firm, productivity has generally gone up since the pandemic, because of non-existent commute times, flexible working hours, and less stress in homes.  

Companies think being relaxed is the opposite of being productive. That a productive office environment is necessary to keep everyone engaged. However, employees say that they work better when they are in a relaxed and comfortable setting. 

2. Realisation of Asynchronous Communication

Many companies who had their doubts about working from home produced a working structure that proved to be more problematic than a solution. The structure included packing their work schedule with unnecessary video conferences and meetings.  

Unnecessary interaction stressed employees as many were doubling their roles as caretakers of their families. Introducing flexibility in working hours induced the importance of asynchronous communication. In simple words, it means to acknowledge the fact that productive working hours are not universal.  

Asynchronous communication is used by remote teams where an update or a task is assigned to teammates but they are not necessarily expected to respond at once. The adoption of asynchronous communication has offered employees work flexibility necessary for the future of remote work.  

3. Performance Based Results  

You may feel you are not working hard enough if you cannot stay late at the office like your colleagues. However, that has nothing to do with your productivity. Flexible jobs and remote work are encouraging companies to evaluate employees on result-based performances.  

Evaluating employee’s productivity based on working hours does not reflect meeting goals. A flexible alternative is to introduce the result-based performance. Employees can focus on achieving efficiency and milestones rather than focusing on increasing their work hours.  

4. Impact on Mental Health

In partnership with Mental Health America, Flexjobs collected the data of more than 800 employees on the impact of flexible jobs in relation to wellness and mental health.  

According to the data, 27% of employees without flexible work hours say their mental health is poor in contrast to 17% who have flexible jobs. 44% of employees with flexible jobs say they strive for a balanced diet, while 38% say they try to stick to a healthy sleeping schedule.  

If we compare to employees without flexible jobs, then 40% strive for a balanced diet while only 31% follow a healthy sleep schedule. Data comparison shows the difference in good mental health between employees with and without flexible jobs.  

Flexibility in jobs helps better manage workload and stress. Remote employees take a break when they are feeling less productive and when the energy level is back, they continue with work. Managing workloads in the mentioned way allow remote employees to focus on themselves rather than being slaves to their work.  

5. Improved Quality of life

Statistics show a drastic increase in the percentage of people who would like to return to working remotely after the pandemic is over. This shows that the flexibility offered by remote work is changing people’s lives positively. And it is not only quality of life, but the positive effects of flexibility that are changing people’s views.  

According to a study shared by Harvard Business School, trust is a byproduct of flexibility and its effects are powerful regarding self-reported work performance. Another survey showed that working flexible jobs or remote working has positively impacted employees’ sentiments towards their companies.  

Studies suggest that the future of remote work is bright. Companies and employees can expect to see positive changes in productivity. The benefits are undeniable, and we can expect to see a huge market shift.  

Are you Thinking of Hiring Remotely?  

Remote work offers flexibility to employees. It is about time companies start to rely on other alternatives to in-office jobs. If you are making the shift to the remote market, then why not do it through Outsourcing4work?  

Outsourcing4work had long before identified the potential in flexible jobs and remote work and hence have been connecting companies around the globe with talented individuals. They will take care of the entire process and all you need to do is to benefit from it. Benefit from their services by clicking here. 

/0 Comments/by

Outsourcing WWF developers for .Net Developers

Developers as outsourcing professionals

WWF developers specialise in Windows Workflow Foundation (WWF, WF or even WinWF). The programming library has belonged to Microsoft’s .NET technology group since .NET 3.0, and assists in the development of program-controlled and complex workflows.

It makes declarative programming possible, which puts the description of a problem into the forefront. This is in contrast to imperative programming, which focuses on the description of the solution path.

WWF developers build flowcharts through pre-built classes and constructs. The coding orients itself rather towards specific business processes, and makes higher levels of abstraction possible. With the help of WWF technology, .NET developers are provided with an easy-to-understand interface, through which business clients can control other Microsoft products such as SharePoint or Microsoft Dynamics.

Why WWF developers are expensive and hard to find

The Windows Workflow Foundation is generally regarded to be a library that is hard to learn and use. A WWF developer should have good .NET programming expertise as well as in-depth knowledge in the field of process control, which is why many WWF developers come from the field of business informatics. WWF’s relatively complicated learning curve and technical difficulties due to the non-error free implementation of the library can make working with it somewhat challenging./p>

Despite this, WWF is still used in many companies in order to keep a project’s complexity under control. Rather than continuing to bloat up something with additional code software, WFF solves problems by describing workflows. This relieves developer teams and allows functions to be implemented. An accomplished WWF developer will often be able to offer significantly faster solutions in close cooperation with colleagues from different areas. Traditional software developers will usually require more time.

WWF software benefits from its good scalability. Because the process logic is based on input-output models, only those programme components which are relevant to the current process trace point must remain in the memory. However, WWF programs are a higher complexity for the developer. Unlike in other programs, the code itself does not offer a clear schedule that can be chronologically analysed and understood, and even just troubleshooting is difficult. A WFF program may work correctly technically, but still produce incorrect output if mistakes have been made in the process logic in the flow charts.

WWF developers as Outsourcing professionals

WWF developers can quickly realise specific problem solutions for contract work. Companies that consistently rely on .NET technology can save on costs by Outsourcing these types of activities. Because WWF developers can be quite expensive in Europe due to their hard-to-find status, it can be particularly worthwhile to take a look at India.

In India you can find specialist workers for all technologies and programming techniques, and this is also true for Windows Workflow Foundation. These Indian expert rates are just a fraction of their European counterparts. This is one of the main reasons for the boom in Outsourcing to India, in addition to the high availability of IT employees. India already covers more than 55% of the global IT Outsourcing market, and this percentage is still rising.

If you are interested in a WWF developer from India, we at Outsourcing4work can help you further. We are specialised in the procurement of expert software developers for European clients, and have many years of experience in this area.

We also support our clients during the project phase with our own Scrum project managers. This allows use to ensure that all processes run smoothly, even across distance. We can easily circumnavigate any difficulties that arise during virtual cooperation and cultural differences. Depending on your needs, you can hire an Indian WWF developer on an hourly basis, or for a fixed price. Long-term contracts with attractive conditions are also possible for recurring work. We will take over the contract and payment of the Indian developers for you as a European company. This will make your job easier.

/0 Comments/by

WordPress plugins and Outsourcing – Take advantage of Indian expertise

WordPress plugins are an essential part of every professional WordPress website, even though the popular content management system has everything you need for standard blogging. This is hardly enough for large jobs however, and if you want to set up a truly professional website, you will need plugins as well as an attractive template.

WordPress plugins expand the CMS with essential and practical functions. Every experienced WordPress developer has their own standard list of plugins that they install at the start of nearly every website. Security-related plugins which protect WordPress against hackers and bot networks are some of the most important.

WordPress plugins – start with security

PHP code injection is the magic word. WordPress is, by its nature, less secure and has many vulnerabilities which cybercriminals are happy to exploit. And none of this happens manually. Bot systems continuously search the internet for unsecure WordPress pages and test these web sites automatically for any security vulnerabilities. (WordPress is very exposed as the leading CMS; currently at least one-fourth of the internet runs on WordPress.) The attacker injects PHP code anywhere in WordPress, from which they can then execute scripts for phishing attacks and spam campaigns.

There are a number of security-related plugins which can protect against attacks such as these. They can be All in One WordPress Security or Wordfence, a firewall solution which can avert DoS attacks or crawlers. Backup tools such as UpdraftPlus (for the database or the entire site) and performance plugins are also part of the basic equipment of every WordPress page.

WordPress is not made for many simultaneous page requests and they can quickly bring the powerful web server to its knees. The solution is code-optimised plugins which add features such as CSS Minify or Conditional Load, and especially cache plugins such as WP Super Cache or W3 Total Cache. These convert the otherwise dynamic views of the WordPress page to static files whenever possible, which are then sent directly from the web server to the page visitor

Special WordPress plugins for mobile page optimisation as well as for the connection to content delivery networks let the whole thing be expanded. These networks then create cache/static files on servers worldwide so that they can load quickly even at a distance.

Secondary WordPress plugins: design, features and special functions

Once the basic protection and performance optimisation has been taken care of by the suitable WordPress plugins, it’s time to look at further enhancements – depending on the type of website. Content-heavy sites such as news websites could benefit from plugins for AMP (quick downloadable mobile views), PubSubHubbub (instant notification/push for new content) and extensions for automatic publishing on social networks.

In turn, community web pages can use WordPress plugins for user management and the optimised control on of all contributing authors or registered users on a page. E-commerce pages have different challenges, as well as WordPress websites for artists who would like to successfully present multimedia content.

If the goal is to earn money by advertising through the website, plugins to integrate banner ads are a must. Big players will operate their own ad server which selects and displays ads according to specific criteria. WordPress does not have any support for any of this, and a webmaster will have to spend many tedious hours upgrading the features.

Expert knowledge for WordPress plugins from India

Most users can just about manage to set up a WordPress page. Many web hosts also already offer automatic installation routines. Expert selection and plugin setup however requires certain expertise. If it concerns the new WordPress plugin development, then you will need a real professional.

Luckily, you can hire one at a relatively low rate – by using Indian IT professionals who offer their services on the global Outsourcing market. To make this worthwhile, you should be a large company. Even just the professional set up of security and performance plugins can be a great benefit for many page operators.

We at Outsourcing4work have specialised in the procurement of IT professionals from India and would be happy to help you. We have extensive experience in the field of CMS especially, and can easily find a suitable WordPress plugin expert who fits your needs. In addition, we will also support you throughout the coordination of all stages of work.

We employ our own Scrum project managers to do this who are experienced in Outsourcing to Indian IT experts. You can hire the professionals directly through us. You simply conclude a contract with us as a European company. We then take care of the rest. Depending on the project, you can either use an hourly-billing model or realize a fixed-price project with us.

/0 Comments/by

WordPress templates you can save money with Outsourcing

WordPress templates for every need

WordPress templates securely set the basic design and the structure of the WordPress website. The popular content management system (CMS) is based on a modular approach, which lets the free software package take care of data management and back end features itself. The design that is viewed by the user later is set by a template or theme which will also need to be installed.

Other functions can also be installed with plugins. Although some plugins also include stylistic elements on websites, the functional aspect is the main focus. Therefore, every WordPress page requires a single template while the plugins are option and can be easily used simultaneously. When installing the CMS you will receive the current WordPress template, which is then automatically activated. However, you will not be able to operate anything more than a simple blog with that.

WordPress templates for every need

You have access to thousands of WordPress templates through a database already installed in WordPress, which allow you to realise a wide variety of websites. In addition to the usual blog design which lists articles in chronological order, you can also find templates for portfolio websites, news pages in a journal style and types optimised for e-commerce. There are also specially tailored WordPress themes for photographers, musicians and other artists which help you artfully arrange your contents.

However, many of these free templates only appear suitable at first glance, and some are even obsolete. You will quickly see their weaknesses during setup. They generally only have very few modifiable options for fonts, colours, spacing, static pages, topic blocks, advertisements and more. If you want to change something important on the design, you can only do this through complex code adjustments.

Responsive design, which refers to the dynamic adjustment of the presentation on smaller displays (smartphones, tablets, etc.) is usually also lacking or is inadequately implemented. These kinds of WordPress templates are therefore unsuitable for professional online presences. Other aspects that are also not obvious at first glance are those such as optimising for quicker loading time or code-based SEO optimisation for Google and other search engines.

A WordPress template will need to the conform to the Schema.org ontology so that individual content such as articles or static pages can be easily ready by search engines and other services such as Facebook and Twitter. This is a mark-up language for structuring web pages that lets individual content (title, author, date, page name, list, search field, comments, country codes, etc.) be accurately classified. This is essential for websites that are strongly based on content, such as new sites so that content can be quickly, accurately and fully indexed.

Professional WordPress templates and custom-made orders

You should invest some money into creating a good WordPress template for professional purposes. Generally, expensive themes off the rack will cost about US $70. However – the price alone doesn’t say much about the usability. You should know exactly what you are looking for when you select a suitable template. There are thousands of different offers for every possible type of website, and new ones are added every day. Online research and looking at leader boards and product tests won’t be very helpful; they are only marginally relevant at best.

Only a web designer with good WordPress experience, and who has already developed many pages, is able to deliver a good product. They can put together a list of suitable themes according to pre-established criteria, and can make the selection together with you. You will never find the perfect WordPress template – even the best templates will have their weak spots.

If you have special requirements that do not have a suitable WordPress template, you will need a specialist who can take on the development and customisation work. It’s also recommended to use an expert to skilfully setup a website with a WordPress template. Only hobbyists with lots of free time should even attempt to set up a site, which can easily take hundreds of hours to complete. Professionals will be significantly faster and cheaper.

Custom designing a WordPress template is rarely the right option. If you don’t require something very unusual, such as a social network or an interactive multimedia site, it’s better to simply modify existing WordPress templates. A good web developer can easily make these modifications and save a lot of effort.

If you would really like to undertake complete in-house WordPress template development, you should make sure that WordPress is really the right platform for you. Perhaps you need a PHP-based standalone web application that can be easily connected with a WordPress installation for specific content. You should always keep the costs in mind for all custom developments. WordPress is constantly evolving, and your WordPress page will require occasional updates for security reasons. This also applies to your WordPress template in order to ensure compatibility with later WordPress versions.

Indian WordPress template developers

WordPress developers, as well as theme developers, are expensive. In order to keep costs under control, Outsourcing the technical work to Indian specialists is a good alternative. You can easily find suitable workers in the Asian country thanks to WordPress’s popularity, and can realise complex projects at a fraction of the price in Europe.

Outsourcing4work has specialised in the procurement of Indian IT professionals, and has many years of experience in the area of CMS. No matter if you want to select a WordPress template, or create or optimise an entire WordPress page: we will easily find an expert who meets your requirements.

You can conveniently conclude the contract with us as a European company, and we then take care of the rest. We also don’t leave you alone during the implementation stage: our Scrum project managers will be by your side throughout the process. We are very invested in the satisfaction and success of our clients, and know the obstacles that can stand in the way of Outsourcing IT projects.

/0 Comments/by

Outsourcing explains: what does a data processor do?

,
Duties of a data collector

“What does a data processor do?“- We often hear this question if someone wants to know more about the possibilities of business process Outsourcing (BPO). That’s why we’d like to give you a short overview of what one does.

As the name suggests, a data processors optimises the collection and storage of data. Data here refers to any kind of information which can be categorised and stored as records according to certain criteria. This can be names, addresses, categories or numerical values which need to be put in a specific order and are saved in databases or tables.

Automated or manual: data entry comes in many forms

Manual data entry and automated data entry differ mainly on the basis of the documentation to be evaluated. Manual data entry is generally used for all types of paper based documents which can not be read or evaluated by a machine. This can also include online sources which can not be easily queried or read with software.

On the other hand, automated data entry is used for photographed or scanned originals. Printed or handwritten information is automatically read and sorted, then stored using OCR software. These types of systems are often used in logistics companies. Depending on the document type, language and the data destination, automated data entry needs customised systems. Paper documents will require a manual reworking of any document that the software cannot read.

Automatic data entry can also refer to online data source or data streams which are evaluated with the help of special software. And then, the data is saved in the desired format.

What does a data processor do as an Outsourcing provider?

In the field of BPO there are many professional providers specialising in data collection in all its forms. Large-scale data collection with special hardware and software and workflows which have been optimised accordingly can be done quickly by Outsourcing professionals, much faster than if a company were to do it itself. The larger and more extensive the contract, the greater the productivity benefits for the company. But providers specialised on certain complex types of data are also used for smaller projects.

If you would like to use data entry for your company and are looking for a suitable provider, then it is recommended to use a company with a wide range of services.

But don’t spend time puzzling over what type of provider best suits your needs. Outsourcing4work is happy to help in the selection of an excellent provider from India who is not only professional, but also affordable.

/0 Comments/by